Hi, I’m Grace 👩🏻💻
A process-oriented Product Designer based in Minneapolis, MN, with nearly 15 years of experience across diverse industries. Passionate about co-creation and using design to drive meaningful change, with expertise in design systems, visual standards, and cross-functional collaboration to deliver user-centric experiences. Committed to inclusivity and excited to contribute to projects with social impact.
Pronouns: she/her
Personality: INFJ-T
Case Studies 🔒
Homepage redesign (WIP)
Designing a flexible, test-driven homepage template to serve a diverse audience and reflect evolving brand priorities.
Includes: UX, UI, UXR, Design systems, Personalization, Optimization, SEO
Plan finders
Streamlining fragmented shopping tools to guide users toward coverage options and mitigating dead ends.
Includes: UX, UI, Shopping funnel, Optimization
Design Pattern Library (WIP)
Establishing scalable systems to align site-wide component use with enterprise standards.
Includes: UI, Design systems, Component libraries, AEM
Provider portal
Chasing legislative requirements for a No Surprises Act compliant provider negotiation portal.
Includes: Service Design, UX, UI, UXR
Standing up research
From creating templates and processes to running baseline usability tests for a healthcare venture company.
Includes: UXR, Research Ops
Managing a redesign
Partnering with an agency to re-design and monetize a global news site.
Includes: UX, UI, Design Systems, Accessibility, AdOps
Enterprise design system
The journey of building a greenfield product, utilizing it to stand up a design system, and then scaling across a large enterprise.
Includes: UX, UI, Design Systems
Design thinking workshop
Co-creation session with business intelligence customers to better understand their API needs.
Includes: Facilitation, Design Thinking, Story Mapping, Design Sprint
Re-architecting back to school
A strategic initiative to increase organic traffic to better support a content marketing based business model.
Includes: Analytics, UX, Information Architecture
Graduate Studies 🎓
IoT lake watch app
An IoT concept to help navigate Minnesota’s 10,000+ lakes
Solo magazine
A monthly magazine concept for introverted solo travelers
Clime app
A mobile app concept to help fight climate change at home
Capstone presentation
I had the opportunity to present my graduate capstone project, It’s Accrual World, in person to a very small audience at MCAD in summer 2021.
Running time 19:39
Sketches
The voting pod
Challenged with designing a future interaction that critiques the current state of society, I tackled re-imagining the voting experience.
Netflix therapy
Tasked with exploring a consumption habit with creative code (p5.js), I did an introspective dive into how I binge comfort shows on Netflix by connecting my viewing data and prompting visitors to do the same.
Resonating quotes
“I wonder if I have twenty years of experience making websites, or if it is really five years of experience, repeated four times..”
— Frank Chimero, “Everything Easy is Hard Again”
“Working within the constraints of a problem is part of the fun and challenge of design.”